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If a few days ago we complained about sexist catalogs of toys that are beginning to reach stores, today we want to share a totally opposite initiative, and that is being applauded by everyone for being a example of equality and integration.
We refer to the toy catalog of the Toy Planet chain, in which all children have a place, and even grandparents and parents also make room because, what is better than free play in company?
A committed company
The Toy Planet chain has started everyone's applause again with its catalog of toys for the equality and integrity of all children. With the controversy of the Hipercor catalog still recent, the pages of this other catalog are a breath of fresh air that invites us to reflect on the game and children.
Are there sexist toys or are we society, with our prejudices, who strive to direct the children's play?All absolutely All children react in the same way to a toy. The face changes them, the eyes fill them with emotion and they cannot suppress the smile and the desire to play. And seeing the pages of this catalog we realize it.
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In addition, Toy Planet is a committed and supportive company, which has been working with the International Children's Villages Organization since 2005, and which this year has also wanted to collaborate with the Down Spain Foundation to create this catalog.
In this way, many of the children that appear on their pages have Down syndrome, showing everyone that The illusion and smile of a child before a toy is always universal.
Catalog without sexism
The pages of this catalog break with gender stereotypes and roles so marked that, without realizing it, we are perpetuating and instilling our children through play.
Here, Dolls are not exclusively for girls or tools for boys. Boys and girls play together, make up, comb their hair, drive cars, sew or walk baby carriages.
Because that is real life: parents who take care of their children and make purchases at the supermarket, and women who are what they intend to be. And this is what children show us through play, as long as we leave them free to do so.
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Photos via Toy Planet Catalog
In Babies and More The sexist catalogs of this Christmas arrive: they hairdressers or moms, they pilots or superheroes, They reject him for an advertising campaign for having Down Syndrome and his mother starts a fight on the internet, neither boys nor girls, they are toys only: a fantastic ad